Branding Proposal Apr 2026 Chiang Mai
RealSpace Creative ×
The Bowl Spot +
SIAM
POP

BRAND IT
LIKE YOU
MEAN IT.

Two ways to take your brand to the next level. One is fast and direct. The other turns us into a permanent part of your team. Both deliver work that actually feels like you.

See The Options ↓
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YOUR FOOD IS
READY. YOUR BRAND
SHOULD BE TOO.

The Bowl Spot has hit something most restaurants never reach: three locations, real momentum, and a customer base that genuinely loves the product. Siam Pop is on its own trajectory. Both deserve a brand identity that matches.

Right now, the brand is doing a job. With a bit of intentional design work, it could be doing the heavy lifting. Strong branding makes the food taste better, the prices feel more justified, and the customer come back without thinking about why.

This pitch outlines two ways we can work with you on it. Pick the one that fits how you like to work, not how anyone else thinks you should.

Identity-led On-brand Built to scale Print-ready

A brand is more than a logo.

It's the menu, the packaging, the colours on the wall, the typeface on a sticker. We design every touchpoint so they all speak the same language.

Every detail is a choice.

The decisions you don't make get made for you by chance, or by the cheapest printer in town. We make them on purpose.

Branding compounds.

Each touchpoint reinforces the last. Done right, the brand starts working harder than any single piece of marketing ever could.

PICK YOUR
APPROACH.

Option 1

One-Off Projects

Pay upfront. We start immediately. Work is delivered, then we step back. Future jobs are quoted case-by-case as you need them. Clean, simple, transactional.

REBRAND.
DONE. PAID.

The fast route. One fixed price, paid upfront, work begins immediately. We deliver the full rebrand package, you walk away with everything you need. Future requests are quoted job-by-job as they come up. No commitment beyond the project itself.

Project 01 The Bowl Spot

FULL REBRAND

Complete brand identity overhaul

30K ฿ one off
  • New logo (primary, secondary, monogram + 3 concept rounds)
  • Refined colour palette + brand typography system
  • Full menu design (in-store + delivery)
  • Packaging design (bowls, lids, sleeves, bag stickers)
  • Brand guidelines document (PDF, full CI)
  • Social media template kit (post + story grids)
  • Print-ready file delivery (all formats, all sizes)
Terms: 100% upfront. Delivery 4 to 5 weeks. Two rounds of revision included per asset.

Project 02 Siam Pop

FULL REBRAND

Complete brand identity overhaul

25K ฿ one off
  • New logo (primary, secondary, monogram + 3 concept rounds)
  • Refined colour palette + brand typography system
  • Full menu design (in-store + delivery)
  • Packaging design (full product range)
  • Brand guidelines document (PDF, full CI)
  • Social media template kit (post + story grids)
  • Print-ready file delivery (all formats, all sizes)
Terms: 100% upfront. Delivery 4 to 5 weeks. Two rounds of revision included per asset.

YOUR PERMANENT
CREATIVE TEAM.

The recommended way forward.

Brands aren't built once. They live, breathe, and evolve. With a monthly retainer, RealSpace becomes your in-house design team without the in-house cost. Every month we deliver one major project (full rebrand piece, new menu, building exterior, website, etc.) and one minor project (single asset, signage tweak, social template), plus we're on hand for any consulting and small design changes the business needs along the way. 3-month minimum because branding work needs continuity to compound.

Bowl Spot Partnership

THE BOWL SPOT

Monthly branding retainer

20K ฿ /month 3 month min

What You Get Each Month

  • 1 major branding project (e.g. logo + menu + packaging, OR building design, OR website)
  • 1 minor branding project (single asset, tweak, redesign of small element)
  • Ongoing brand consulting, available throughout the month
  • Reserved time each month, used at owner's discretion
  • Direct integration with the marketing team (already on retainer)

Why It's Better Value Than Project Pricing

  • Continuous output: 3 major + 3 minor projects in 3 months
  • 3 months of consulting + on-call design support included
  • Brand evolves with the business, not just at one moment in time

Siam Pop Partnership

SIAM POP

Monthly branding retainer

15K ฿ /month 3 month min

What You Get Each Month

  • 1 major branding project (e.g. logo + menu + packaging, OR building design, OR website)
  • 1 minor branding project (single asset, tweak, redesign of small element)
  • Ongoing brand consulting
  • Reserved monthly time at owner's discretion
  • Brand alignment with Bowl Spot (where useful)

Bundle Both Brands

  • Bowl Spot + Siam Pop combined: 35K/month
  • Both businesses, same creative team, fully aligned
  • One point of contact, one consistent brand voice

WHAT THE FIRST
3 MONTHS LOOK
LIKE.

An example of how the partnership might play out for The Bowl Spot. Real timeline gets agreed with the owner based on priorities. Nothing here is locked. Everything adjusts to the business.

01

Month 01 Foundation

Identity & Menu

  • Major
    New logo + visual identity + full menu design (in-store + delivery)
  • Minor
    Social media template kit (post + story grids)
  • Consult
    Brand voice + tone of voice document
02

Month 02 Environment

Building & Space

  • Major
    Storefront, signage, and interior design concepts
  • Minor
    Updated packaging stickers + delivery bag inserts
  • Consult
    In-store experience review + small adjustments
03

Month 03 Digital & Growth

Web & Events

  • Major
    Full website redesign with on-brand visuals
  • Minor
    Event hosting marketing kit (posters, flyers, IG templates)
  • Consult
    Future quarter planning + asset library handover

EXPAND THE
SCOPE.

Things that aren't included in the one-off rebrand packages above, but can be added as separate major projects, either priced individually or rolled into the monthly partnership. Use these to plan beyond the initial rebrand.

Print Collateral Bundle

Cards & Receipts

Business cards, loyalty cards, and receipt design fully on-brand, print-ready files delivered with bleed and cut marks.

Counts as 1 major project / quotable as one-off

Physical Space

Signage Concepts

Storefront and interior signage design across all locations. Fabrication-ready specs to hand to your sign maker.

Counts as 1 major project / quotable as one-off

Team Identity

Staff Uniforms & Aprons

Branded uniform and apron design with full mock-ups across staff roles. Print + embroidery specs included.

Counts as 1 major project / quotable as one-off

EXPANSION

New Locations

Pattaya & Beyond

Location-specific brand rollout for Pattaya or any future expansion. Localised signage, menus adapted to the new market, opening campaign visuals.

Counts as 1 major project / quotable as one-off

5 REASONS
TO SUBSCRIBE.

01

Marketing + Branding, in unison.

We're already running your marketing. With branding under the same roof, every Instagram post, ad, and campaign uses the same brand language. Nothing is off-brand. Nothing fights with itself.

02

Better value over time.

One-off pricing covers one rebrand. The retainer covers continuous evolution: signage, packaging refreshes, new locations, seasonal campaigns. Everything stays current without paying project rates each time.

03

Reserved capacity = fast turnaround.

You don't wait in our queue. Time is held aside for your brand each month. Need a quick poster, a packaging tweak, a graphic for an event? It's already accounted for.

04

Strategy meets execution.

The retainer includes consulting, not just design. We help shape the direction of the brand alongside the business: new menu launches, location openings, partnerships. Branding becomes a growth lever.

05

One creative team, no handover headaches.

We already know your tone, your customers, your story. Switching between agencies wastes months on context-building. With a partnership, we just keep moving forward. Every project compounds the last.

LET'S BUILD A
BRAND THAT LASTS.

Two great brands, two great products, one creative team. Whether it's a single rebrand or a long-term partnership, we'll make sure both Bowl Spot and Siam Pop look as good as they taste.